Instagram is a powerful social media platform with over 1 billion active users. For businesses, it can be a great way to connect with customers and promote products or services. However, many people don’t succeed on Instagram because they make common mistakes that prevent them from reaching their full potential. In this article, we will outline 5 of the most common reasons why people don’t succeed on Instagram-so read on and start making changes today!
Not posting regularly
According to a survey by Hootsuite, Instagram users are 51 times more likely to engage with a post that is live within the hour compared to one published within two hours. This means the more often you post on Instagram, the higher your engagement will be. Images posted at 9pm are 2% less likely to get any engagement. This is why you should always make sure to post during peak hours. According to the same survey, Instagram users are 33 times more likely to engage with a post that is posted at 8am compared to one published at 8pm. We know it takes time out of your day to constantly upload posts on social media but it’s worth it in the long run!
Waiting for quality images
Sometimes you don’t need to wait for the perfect shot. Even if your images aren’t perfectly filtered or edited, posting them is important because it will lead to more engagement in the long run! Make sure you post at least once per day on Instagram so followers know when they can expect new content from you.
Using poor hashtags
There are two important aspects to using hashtags on Instagram. First, you need to use enough relevant hashtags so your post gets found by the right people. Secondly, you need to make sure that the hashtag itself is active and being used by people who are interested in your niche or topic area. Using irrelevant keywords or ones that aren’t popular will decrease the possibility that someone uses your hashtag and decreases your engagement. Make sure to use a hashtag strategy!
Not engaging with others
There is strength in numbers! Engaging with other users on Instagram can help improve your own visibility, follows, and interactions because it shows you care about their posts and take time out of your day to like and comment on them. It may take time to build good relationships with other users but it’s worth it in the long run!
Not doing research
It’s important to know who your target audience is so you can craft the perfect message for them. What are they interested in? What do they like or dislike? Who are their favorite accounts and why do they follow them? How can you replicate this message for your own account?
There are many reasons why people don’t succeed on Instagram, but with tips like these it’s easy to make changes and overcome any challenges you may be facing! If you concentrate on posting content regularly, engaging with other users, using relevant hashtags and keywords, and doing your research, you’ll find that it’s easy to be successful on Instagram!